I started reading Necessary Endings by Dr. Henry Cloud a couple months ago. I purchased the book after realizing I was stuck and if I was going to get unstuck I would need to end some things in order to start other things.
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And so a few weeks back I made the initial announcemet that Phreedum would be no more effective January 1st, 2013.
As I spent the other evening getting things in order for taxes next year, figuring out what to do with left over inventory, and talking with a few friends who wanted to "make sure" I was sure about discontinuing Phreedum, I cried..
Part of the tears were the ones that come with endings that are difficult. Trust me if you think starting a business is difficult, try making the decision and going through the process of closing one. You wrestle with if you tried enough, if you should try harder, if it was a stupid idea and no one in your life was brave enough to tell you that from the start, or if you're a failure.
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Endings are necessary, and perhaps that is because without them we don't get the luxury of a life fully begun.
It has been an amazing year readers. Between the incredible entrepreneurs I got to meet and interview, the collaborations with different shops including Kembrel, providing free workshops for women in the community, and blogging, 2012 has been truly an incredible year. And for that, I thank you.
It s my hope that as 2013 you give yourself permission for the things that need ending to end. No matter how tough, uncomfortable, crazy, or scary it seems, my hope is that you let it go. And then, my hope is that you allow yourself to embrace what your future holds. Whether it's going to school for the first time or the third time, asking him or her out after a friendship of several years and being convinced that you could be more than friends (but not friends with benefits, ain't nobody got time for that), taking the necessary steps to buy your first home, taking the necessary steps for your first vacation overseas, taking the necessary steps to become financially independent, forgiving people in your past so you can be emotionally invested in your present relationships, choosing a new career, etc. There is no time like the present to end what needs ending and begin what needs beginning.
What we call the beginning is often the end. And to make an end is to make a beginning. The end is where we start from.
-T.S. Elliot
Happy New Year! xxoo
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